DRIP DROPS of HIP-HOP from CHATTANOOGA
By Stratton Tingle
Congratulations on making it this far in the Craft Masters online mini course. We've seen some really interesting project ideas come in and we couldn't be more excited about the current state of Chattanooga's music industry. Only three more days of the mini-course remain, so stick with it!
Marketing is key to your project’s success. It’s foundational. Cooked in.
But, before you can develop a good marketing plan you need to know how to talk about yourself, your project, and your audience. We work on this in detail during Craft Masters and today we’re going to share with you one of the first exercises we do when starting to define your marketing plan: crafting your branding statement.
Click through for details on exactly how to write your branding statement and how to identify the things that make you different than your competitors.
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If you haven't completed one of the Craft Masters Mini email courses yet, we won't continue filling up your inbox with these emails this week. If you'd like to work the course out, well, complete Days 1-3 and we'll be in touch with Days 4 & 5.
Know someone who has a music business idea? Forward them this article!
Tha Milk Drop is a site focused on highlighting the hip-hop culture in Chattanooga, Tennessee, but also taps into hip-hop worldwide. Each week we drop exclusive and new content from artists. Also catch the profiles and interviews of hip-hop artists and creatives.
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